Blog Posts
Was 2011 To Be Your Year?
What do stocktake sales and new year’s resolutions have in common? They both happen at the end of a yearly cycle. Was 2011 going to be Your Year? We're half way through. How's it going? For those who know me well also know that I’m a no fluff sort of...
If Sony Got Hacked, How Vulnerable Are You?
Apparently there were 2 hacks, one they've recovered from but they're still down on the gaming side. Sony tells us that there is no exact date when the service will be restored. A lot of people are upset but we should also be grateful, this hack was a timely reminder...
Only 3 Reasons People Won’t Buy From You!
They don't have the money. They don't think it'll work for them. They don't like you, or trust you. So if someone has expressed interest in what you do or offer and they don't run with it - - which one of the above 3 is it? Let's start with...
The Top 10 Most & Least ‘At Risk’ Businesses.
Read a report on the top ten most and least affected businesses by our current economic times. The most affected was the tyre industry, seems we’re prepared to let our tyres be a little ‘balder’ before we change them over. The least affected was the beauty industry, go figure. We’re...
How To Look Good Naked! (Weird Title)
I know, weird title but it will make sense. You know how in life you just 'click' with some people? As soon as you meet them the whole 'get to know you' bit is just so easy. It's almost like you're long lost buddies having a great catch up. And...
What’s Your Marketing Mix? See What Google Has Resorted To!
So many businesses think once they have a website, a steady stream of new clients will flood in. I call it the “build it and they will come” theory. Good luck with that! That's a big statement seeing as most of our work is websites, but... We all need a...
Most People Underrate This SEO Factor
"How do I get my website to rank better in the Search Engines?" is a question I must get asked at least 3 times a week, every week. And this from both clients and prospects. Now this is a reflection on me, so for that I apologise straight up, I...
We Cracked the Code!
Had this question from a client, Nathan Peart of Scope Drafting this week! He needed to know what happened after people got his “5 Things Potential Owner Builders Must Know!” report. Here’s the question - If I have these people on my email list do they automatically get a copy...
Don’t Do This Unless You Want SPAM, It’s Just Downright Dumb!
The bane of all business owners is Spam. We can waste so much time filtering and dealing with it, even with all the great tools out there. But some people seem to have more of a problem than others. Why? How did they get your email address to start with?...
One Simple Step To Doubling Your Web Leads.
You've got a great looking website, you've got some traffic, you might even have some great lead generation strategies in place. Your website has some brilliant content along with powerful testimonials. All with a bent for a good user experience. So how can you increase your website enquiries and newsletter...
Don’t Make This Mistake, It Could Set You Back Years!
My brother had a vision when he was kid to "Live On An Island". I can remember it as clear as yesterday. I just figured it was kid stuff. You know, "When I grow up I'm going to be a policeman or a nurse or fireman". But go figure, my...
Get Extra Traffic To Your Website 101.
Here’s one way YOU can increase your online exposure! Last week I did a post on the “Top Social Media Marketing Tool For 2011 Is…” I had 3 direct email responses to that post which was great, love feedback, always good for the ego. 2 are shown below, 1 guy...
And the Top Social Media Marketing Tool for 2011 is…
Social Media is the new ‘buzz’ and is being touted as this decade’s most cost effective marketing tool with the best ROI. But there is one clear social media winner! With so many options where do you focus your energy first, and most likely your investment to get the best...
WordPress 3.0.4 Critical Update
Sorry to bother you on your well-earned break but needed to give you the heads up on this WordPress 3.0.4 Critical Update. Just had this notification in from Matt Mullenweg of WordPress. "They've fixed a pretty critical vulnerability in WordPress' core HTML sanitation library, and because this library is used...
Blogging for Business
What does that even mean? Blogging simply means adding an article or newsworthy “post” to your website/blog. Why is it such a big thing? Because Google (and other search engines) love it! “Real Time” Search Results Will Have Your Content Soaring the Google Charts... I wrote a post on that...
Google Beta Testing Search Results… On… People In Your Social Circle…