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Social Media Hero

SEGUE: Social Media Hero

Do all businesses need to be on social media? If you’re already attracting new business through other means, then why...

Social is NOT a Place To Sell

Social is NOT a place to sell, but a place to educate. Thing is everyone wants to buy, but no-one...

Rules of Engagement

Don’t just always 'send stuff out'. Even if it is valuable and helpful tips and tricks the other part of...

Top 7 LinkedIn Optimisation Tips

LinkedIn Profile Optimisation is the simplest thing on the planet to do. You just need to know what to focus...

Decide on Your Social Media Business Goals

First, you need to understand what businesses use social media. As in the previous post, we know this is not...

How Many Social Platforms Should You ‘Drive’

Personally I recommend 'driving' 2 to 4 main social platforms. We still recommend setting up all the platforms that suit...

Decide Which Social Media Platforms to Setup

There are so many different social media platforms to choose from. It can be a little overwhelming. You may not...

Fully Optimise Your Social Media Platforms

Now you have set up all your social platforms, and decided on which ones to primarily 'drive', are they fully...

Get to Know Your Audience

If you want to connect with your potential customers, it’s really important that you get to know them. This is...

Create a Social Media Content Plan

Once you've got all your social media platforms set up, it's time to create a social media content plan. This...

Get Personal, It Builds Trust

When people are making a decision about what business to learn from, they are not just dealing with a business....

How Often Should You Post?

The answer to this question has changed a lot over time. Social media algorithm changes have changed the answer to...
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