The Process

How we work our magic.


If you don’t know exactly what you want, or how to achieve it, we recommend a paid discovery session. This is worth it’s weight in GOLD. We’ll ask the right questions to uncover the truth about why you need a new website and exactly what it is you’re trying to achieve. We often see a little metamorphosis for business owners at this stage, that’s a good thing, a clarity you might need. In fact, if it doesn’t get a little awkward, then chances are we’re not doing our job properly.

If you’re moving forward with one of our start up websites then the briefing process should give us the answers we need to move forward.

It’s all about ‘levels’ with websites, some folk are happy with an ‘online brochure’ style website, some folks have moved up to a lead generating client converting cash creating machine, all depends on your needs. If in doubt, let’s talk > 08 9439 2820

The Brief

The gathering of all the relative materials we require from you. The domain name details, the content, the pretty pictures and all manner of ‘stuff’ that is needed to pull your website together.

The Wireframe

Once we have all the information we need, we’ll put together a visual sitemap, so we can all get on the same page very quickly about what it is we’re trying to communicate and the best way to structure the information.

Instead of trying to explain what we intend to build and hope you understand our jargon, at this point we’ll create a wireframe layout. It’s just lines and boxes at this stage so it’s not pretty, but it makes sure we’re on the mark before we make it sexy.

The Design Concept

The fun begins during the design stage because we get to play with coloured pencils to bring your wireframe to life, to match your brand identity.

The Build Stage

This is where it all comes together, the grunt work. This is placing the graphics together on the site, loading the content and adding all manner of functionality to your website.

The Build Rap Up QA Process

Before we can show you our handiwork we need to make sure all works as it should. We test the contact forms, make sure the notifications work, test it on desktops, tablets, and mobile phones all before we show off our proud work.

Client Site Preview

Obviously we then walk you through the real online version of all we have showed you previously. We do a run through, making sure all is as it should be in preparation for making your shiny new website live to the world.

Go Live Process

It might seem we’ve gone underground but it’s to make sure everything is plugged in and tested before deploying your shiny new website so you can show it off to the whole world. There might be some follow up checks and balances we need to do after switching it ‘on’.

Handover Process

We’ll send through your passwords, show you where the video tutorials are so you can start to learn how to drive it. There’ll be a couple of checks for you to make sure you’re a happy camper plus we show you our support portal for when you need help.

Project Completion

We give you the thumbs up, stand on the sidelines and wave ‘Au Revoir’… but although we’re officially finished, we’re never far away if you need us. We even have a support portal to help you as you move forward in business and online.


Tell us more about how we can help and what you’d like to achieve online. We’re very upfront, if we think we can help we’ll tell you that, and if not, we’ll tell you that too 🙂

Project Insight

PS: If we’ve already been there and done that and you’re viewing this page as a reminder of our process, then ummm, Hi 🙂