Blog Posts
MD Trimmer Relaunch
The Client: Deal directly with Mark Trimmer, Practicing Accountant and Registered Tax Agent with 30 years of experience in Personal and Business Accounting who understands the life of the small business owner. The Problem The Plan The Process The Payoff The Problem MD Trimmer’s website needed a ‘refresh’ with a focus shift. Their website is …
How BIG Is Your Footprint? As interviewed by John Denton
How BIG Is Your Digital Footprint? Do you have prime keywords on Page 1 in Google? Find out how the world, and Google views your business online. Does Google even know you exist? Get some cool tools, learn some new tricks, and find out how Google thinks and works so YOU can become the …
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POP3 VS IMAP Email Format
So here’s the thing, whether you receive your emails using the POP3 or IMAP format is up to you. It’s an ‘user end’ setting and nothing to do with how the email is setup on the hosting/server end. The primary difference is this – – POP3 downloads the emails from the server to the device …
How To Create a Solid Strategic Marketing Plan System
Look, if you’re not organised or structured or systems driven, trying to stay on track with a marketing plan can be trying. So what I’m going to do in this tutorial is to walk you through how to develop a system. I’m going to zoom straight over to the board or the software that I …
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Become an Expert Connector…
Most people when they arrive at a networking event, gravitate to people they already know. It’s human nature, easier to stay in our comfort zone right? You need to push yourself, especially if it doesn’t come naturally, to talk to different people that you wouldn’t normally. No use gravitating to the same people you already …
Exposing the ‘Myth’ with Keywords in Domains!
Will having a keywords in my domain name help me rank better in Google? No is the short answer. It will not help one iota. It did years ago, but the days of keywords in domains helping your website to rank better are long gone. We’re talking about at least six years ago, so back …
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Marketing Paralysis… the Struggle is Real!
 Marketing paralysis. It’s a thing. I’m going through it right now and you probably will too at some point. Coming up with marketing ideas, and something to promote, is NOT the issue for me. I’ve got a gazillion things I can offer that would help you online. So, no problem there. It’s deciding which …
Become an ‘ALL STAR’ on LinkedIn
Get More Website Pages Read, and Web Visitors To Stay Longer
I’ve been working with some clients to look at ways to help them increase the amount of time that web visitors stay on their website, and increase the amount of pages that get visited. So this is an E series, I’ll use my website as an example. So this is an e-series that I created …
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Mobile First Indexing | 5 Must Knows
Since early 2018 Google has been issuing notifications on ‘mobile-first indexing’ meaning quite simply that the ‘mobile version’ of your site is what they’ll look at first. What does that mean for your website ranking? Google will base what it places in the index based on the mobile version of your website, whereas they used …
[WordPress Security] Who is Attacking Your Website and Why
People are often shocked when their website gets hacked. Many business owners think that because their website is not a ‘big brand’ website, or maybe because it’s not a high traffic website, that they are safe and hackers wouldn’t be interested … but this couldn’t be further from the truth. Your customers and potential clients …
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Why You’re Losing Email Subscribers (and How to Fix That)
Losing email subscribers is natural and more common than you think. However, if you are losing a lot of email subscribers daily, you might be annoying or even angering your subscribers without even realizing it. Fortunately, it is quite easy to identify your mistakes and fix those to retain subscribers. You need to focus on …
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How Can an SEO Company Help Improve Your Business?
The term ‘SEO’ has been a buzz word for quite a while now. However, SEO marketing can be a little difficult to understand if you are new to digital marketing. SEO companies offer various services and tools. But some of the terms might not make sense to you initially. First of all, you need to …
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3 Simple Ways To Build a Bigger Audience Online
In this article and video, we will be covering 3 simple ways to build a bigger audience online for you and your business. Let’s talk chat tools. We’ll also cover Push Notifications, these are simple and powerful, they’re great if you regularly add new content and want to notify clients or potential clients every time …
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Email Marketing – How To Build Your Brand With It
VIEW INFOGRAPHICS On average there are 269 billion emails sent everyday! That should be enough to tell you that email is a viable way to communicate with potential clients. Now the trick is connecting and engaging and providing information that people want to receive from you. When people are used to receiving tons of SPAM …
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Email Spoofing Checklist – How To Check!
How To Tell If Your Email Has Been Spoofed (00:01) Spam email is on the increase. So is extortion and blackmail online. And the latest trend is email spoofing and that is where an email is sent to you and it appears that it has been sent from you. So it’s almost like somebody has …
