Climasure Relaunch
Jan 24, 2025
The Client:
Climasure specialises in delivering top-tier expertise in planning, thermal analysis, and building membranes for high-performance buildings. With a focus on improving comfort, health, and energy efficiency, they provide industry-leading consultancy services across Australia. Their approach ensures projects meet the highest energy efficiency standards, thanks to their 106 planning and execution checklists that guarantee timely and budget-friendly delivery.
Unique Selling Points:
- Direct client interaction with company owners, ensuring clear communication and personalised service.
- Commitment to honest and transparent pricing, allowing clients to plan with certainty and avoid unexpected costs.
Their solutions not only protect the environment but also enhance structural integrity, making them a trusted partner in sustainable building practices.
Climasure faced significant challenges with their online presence. They aimed for a well-presented website that offered a wealth of information, clear access to their shop, and a clean, easy-to-follow design.
However, the existing site was notably slow and the navigation was clunky, hindering user experience. These issues obstructed potential clients from efficiently accessing crucial details and products, affecting customer satisfaction and engagement.
Addressing these problems was essential to align their digital platform with their reputation for industry-leading expertise and service in high-performance building solutions across Australia.
Climasure devised a strategic plan to address their website's slow and clunky look. They focused on creating a well-organised platform that offered abundant information, a tidy layout, and easy access to their shop.
Their aim was to develop a clean, user-friendly site that would elevate user experience and reflect their reputation for excellence in high-performance building solutions.
By prioritising these aspects, Climasure planned to boost customer satisfaction and engagement, ensuring their digital platform effectively represented their expertise and services throughout Australia
To address Climasure's website issues, Jackson contacted Peter from the Smarter Websites team to initiate a rebuild. Opting for a Smarter Premium Level Website package with CRM, they aimed to enhance site performance and user experience. A Discovery, Strategy & Wireframe Session was conducted, with Jackson and Jess participating to outline design goals and review model and competitor websites.
The team customised the designs of key service pages, including Blower Door Testing, WUFI, and PHPP, ensuring the new site was user-friendly and aligned with Climasure's high standards in high-performance building solutions.
The revamped website significantly improved user experience with faster load times and intuitive navigation. Potential clients could now access information and products efficiently, enhancing customer satisfaction and engagement.
This digital transformation not only strengthened Climasure's online presence but also reinforced their reputation as leaders in sustainable building practices.
By aligning their website with their high standards of service, Climasure successfully extended their reach and impact across Australia, ensuring their digital platform mirrored their industry-leading expertise.
The Before and After:
This is how the website displays on a PC
Before:
After:
The Praise:
We have worked with SmarterWebsites for a number of years now and have enjoyed the benefit of working with a company with clear and straight forward systems, which means that we get consistent service and delivery. There is nothing better than working with people who just get it right!
The Package:
Services/Modules Used to Solve the Problem