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There are more mobile devices on the planet than there are humans, go figure! Mobile devices are all the rage – from iPhones, iPads, Androids, Smart Phones and Tablets all showing different views of YOUR website! So how is this affecting your online presence, how does your website stack up? Is it costing you business? […]
Did you know that YouTube is the second biggest search engine on the planet? Only Google is bigger. Every month there are over 27 Billion people watching videos on YouTube. So it makes sense to get on there. If you don’t have a channel, you should get one set up. The key to success is […]
When you post in LinkedIn there are 2 ways to load that social content. Either as a ‘Post’ or an ‘Article’. Most people only ever do ‘Posts’, and that’s OK, but what if you have some epic content? That subject we’re so passionate about, maybe we already have ‘Cornerstone Content’ on our website, or it’s […]
There are several ways to do a video on Facebook. 1) Facebook Live 2) Premiere 3) Pre-Recorded Video There are different pros and cons to each. Facebook Live: This type of video has the highest engagement. You need to be pretty comfortable with being on screen as its live unless of course, your video is […]
A great way to build your authority and attract potential clients is to add value where they are hanging out. An easy place to find them is in groups on Facebook and LinkedIn. Make sure you read the rules of the groups. Some don’t allow self-promotion, but there is usually a time for people to […]
When it comes to people on Facebook, imagine this … They are sitting on a train and mindlessly scrolling through their Facebook feed until something catches their attention. What catches their attention? … The image. So the image is 70% of what attracts people to your content. So make sure you spend time getting something […]
Most social media posts don’t have an expiry date. They’re what we call ‘evergreen’. So, your post can be as valid today as it was 3 months ago and will still be valid 6 months from now when people discover it. Yes, some posts will be seasonal or time-based, but I’m talking about most of […]
When you are trying to fit all the business activities into your life, sometimes it’s just tough to get everything we need to. With this in mind, have you ever considered using a social media scheduling platform? Save a whole bunch of time. Here are some reasons why. 1) If you create a piece of […]
The answer to this question has changed a lot over time. Social media algorithm changes have changed the answer to this question as well. The easy answer is as often as you can create quality content and post it consistently. So if, for you, that means once a fortnight, do that. Different social media platforms […]
Online Reviews are the most powerful way to build trust and help potential clients make the decision to work with you. But what happens when someone leaves you a negative review? There’s not much you can do when it comes to getting it removed. The best way to handle a negative review on social media […]