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Peter B Butler
A slightly fragmented auto biography of Peter Butler.
A slightly fragmented auto biography of Peter Butler. Peter’s passionate about being passionate… in everything he turns his hand to. Why not throw yourself at it and do the best you damn well can? Why do think he has the email signature… “… and whatever you do, do it heartily…” It’s a life motto that Peter lives […]
So Many Sites
well, what a nightmare
Are You Going To Commit Yellow Pages Advertising Suicide This Year?
I’ve just finished working through the huge stack of Yellow pages Critiques that came in from those savvy salon owners who invested in “Salon Yellow Pages Advertising Secrets” and got their bonus critique. I think for most salon owners the critique they got was a mix of pleasure and pain. The painful bit was the […]
Business Building 101
This is the fundamental business building premise but it still needs to be mentioned. So many people get caught up in a lot of “Business Building Activities” and forget this one simple principle. There are only three ways to grow your business: 1. get more new clients 2. get your existing clients to come back […]
Direct Response Marketing for Real Estate Agents
For the first time real esate agents might move away from the “Free Appraisal” offer as a means of marketing. If you apply the concept of ‘monkey see, monkey do’ then the real estate industry has to be the leader of all industries. The variations on the “Free Appraisal” model are far and few between […]
The Most Powerful Business Tool Ever!
The Most Powerful Business Tool Ever! USP or POD? What are all these letters about and what has this got to do with my business? They are acronyms for the most important tool you will ever find for giving your business a powerful statement that will impact your customers in a very decisive way. Some […]
Who wants to know the one word that gave a 100% rebooking rate?
Who wants to know the one word that gave a 100% rebooking rate? A problem shared by many salon owners is getting their staff to keep those clients rebooking at a great rate. I was on coaching call with Kellie Bowey of Shear Class Hair Studio in Kojonup and she was having an issue with […]
Will 2009 Be Your Year?
I know that at the beginning of 2008 I thought… “THIS was going to be the breakthrough year for me.” I’d done the hard yards over the previous few years and it was “my time”, 2008 was time for a breakthrough for me! Was that your take on 2008 for you? I know it was […]
Your Happy Clients Will Spend More And Tell The World About You!
Your Happy Clients Will Spend More And Tell The World About You!
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