Featured Post
There are more mobile devices on the planet than there are humans, go figure! Mobile devices are all the rage – from iPhones, iPads, Androids, Smart Phones and Tablets all showing different views of YOUR website! So how is this affecting your online presence, how does your website stack up? Is it costing you business? […]
Gravatar, the short version for Globally Recognized Avatar, is essentially your online persona. It’s a profile that reflects who you are, associated with a specific email account, complete with an image and a blurb about you. Why Should You Consider Having a Gravatar? Possessing a Gravatar can do wonders for your personal branding. It brings […]
Consider letting competitions and giveaways be your secret weapon to achieving viral status. They have a magical appeal, enticing folks with the prospect of winning and triggering high levels of sharing and engagement. However, tread carefully, ensuring your competition doesn’t cross the line of any social media platform’s terms of service. Long gone are the […]
Allow me to highlight the power of video as a marketing tool and why you should consider integrating it into your strategy. Here’s a glimpse at some intriguing figures that are bound to make you rethink. By the year 2022, over 82% of all consumer web traffic will be made up of online videos, marking […]
Online marketing is a massive topic. This set of articles tackles those miscellaneous elements that don’t fit neatly into social media, SEO, or content marketing categories. Key highlights of this series include crafting an effective marketing strategy, establishing a robust online presence, and providing valuable insights into video marketing tactics. Let’s dive right in…
A great way to get your business out there is to attend trade shows that your ideal client or target market attends. Where most people fail is in the planning, and the expectation to either get big $$ sales or orders at a trade show. While that is possible, depending on your business, your main […]
This is actually an online tip in the offline marketing list, but as a follow up to your networking. Make sure you do connect on LinkedIn. I know we’ve said it once in the ‘Networking – Digital Connections’ but so many people miss it. You requesting to ‘connect’ on LinkedIn is another opportunity of reminding […]
So you’ve been to a networking gig, you’ve had some decent conversations. You collected a few contact business cards, rather than focusing on dishing out as many as you can as we advocate in the 100 Days to World Domination Tip ‘Networking – Digital Connections’. It’s the next day, you said you’d phone one of […]
In these ‘networking’ and ‘offline marketing’ tips the whole key here is increasing your circle of influence, and building your database. Why? So you can better manage your contacts. So you can remember more about each contact. So if you do email marketing, even if not often, you have a relationship list you can communicate […]
Most people when they arrive at a networking event, gravitate to people they already know. It’s human nature, easier to stay in our comfort zone right? You need to push yourself, especially if it doesn’t come naturally, to talk to different people that you wouldn’t normally. No use gravitating to the same people you already […]
For many people, it seems the accepted practice at networking events is to hand out as many business cards as possible. Like that is a sound business-building strategy? It should be the other way around. Think about it. You hand out your cards in the hope that they’ll contact you, right… yeah nah not going […]