Use video in your marketing. Here’s why.

Use video in your marketing. Here's why.

Allow me to highlight the power of video as a marketing tool and why you should consider integrating it into your strategy. Here’s a glimpse at some intriguing figures that are bound to make you rethink.

By the year 2022, over 82% of all consumer web traffic will be made up of online videos, marking a monumental 15-fold increase from 2017’s statistics.

The silver medal in popular websites worldwide goes to YouTube, right after the gold-medalist Google.

An impressive 72% of customers opt to understand a service or product through video rather than reading about it.

When it comes to mobile users, 92% are likely to share the videos they watch with others.

Social videos work like a charm with a whopping 1200% more shares than text and image content combined.

Social media posts equipped with video content experience 48% more views.

It’s clear from these facts that video’s importance is escalating as we move further into the digital era.

Craft your content to cater to audience preferences, making them more likely to trust, like, and eventually do business with you.

Smart Actions:

  1. Pause and absorb these compelling statistics
  2. Show some courage and decide to venture into video
  3. Start planning some engaging video content

In need of assistance? Let’s chat > Schedule a meeting with Marc

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Peter B Butler

Peter B Butler

Passionate with serial ‘hobbiest’ tendencies. Love WordPress & software 'toys'. Raving 70's Jap Bike collector. By day we convert dead dormant websites into profitable sites, hence ‘Smarter Websites’ - making them 'work', one at a time if necessary. On target for world domination, albeit our part of the world...

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