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Mobile Friendly VS Mobile Responsive

By Peter B Butler | August 10, 2012 | 3 Comments

There are more mobile devices on the planet than there are humans, go figure! Mobile devices are all the rage – from iPhones, iPads, Androids, Smart Phones and Tablets all showing different views of YOUR website! So how is this affecting your online presence, how does your website stack up? Is it costing you business? […]

Decide on Your Social Media Business Goals

By Peter B Butler | Feb 18, 2020 | 0 Comments

First, you need to understand what businesses use social media. As in the previous post, we know this is not a platform to sell on. It is, however, a platform to build a tribe of loyal fans, add value, increase brand awareness and to let people know how your business […]

Top 7 LinkedIn Optimisation Tips

By Peter B Butler | Feb 18, 2020 | 0 Comments

LinkedIn Profile Optimisation is the simplest thing on the planet to do. You just need to know what to focus on. Follow this 7 Tips ‘paint by numbers guide’ and you will have an optimised profile. https://www.smarterwebsites.com.au/social-media-marketing/become-an-all-star-on-linkedin/ Most people don’t realise, LinkedIn is a Search Engine, much like Google itself. […]

Social is NOT a Place To Sell

By Peter B Butler | Feb 17, 2020 | 0 Comments

Social is NOT a place to sell, but a place to educate. Thing is everyone wants to buy, but no-one wants to be sold to… So educate, inform, share your knowledge and wisdom. And people will naturally want to know more. A good salesperson views themselves as a consultant, not […]

Rules of Engagement

By Peter B Butler | Feb 17, 2020 | 0 Comments

Don’t just always ‘send stuff out’. Even if it is valuable and helpful tips and tricks the other part of the equation is the relationship. Social media is a two-way conversation. Your comments on other people’s posts are as important as the conversations you start. Engage in the conversations of […]

SEGUE: Social Media Hero

By Peter B Butler | Feb 14, 2020 | 0 Comments

Do all businesses need to be on social media? If you’re already attracting new business through other means, then why would you even bother with social media? Right? If your potentials clients are on social media, then yes, you should be there, it’s that simple. Here’s why social media is […]

Why Every Website Needs an FAQ Page!

By Peter B Butler | Feb 14, 2020 | 0 Comments

FAQ stands for Frequently Asked Questions, and we’ve all got a bunch of them that we hear on a regular basis. Here are three reasons why creating an FAQ page is essential: It can be a massive time-saver By offering a link to commonly asked questions, you can cut down […]

Best Website Platform to Build Your Website On, and Why!

By Peter B Butler | Feb 14, 2020 | 0 Comments

Could spark a debate, but let’s dive in… The ranking order for the top six platforms are as follows: WordPress Joomla Shopify Drupal Squarespace Wix In my view, Joomla’s high count is due to legacy websites from over a decade ago when WordPress and Joomla were pretty much alike. Shopify’s […]

Lead Capture Online

By Peter B Butler | Feb 14, 2020 | 0 Comments

Think about this – out of every 100 visitors that arrive on your website, how many can you effectively engage in marketing efforts? Your website might be aesthetically pleasing, loaded with engaging visuals, but if there’s no mechanism to capture visitor details such as names and email addresses, you’re potentially […]

Free Image Websites To Get High Quality Images

By Peter B Butler | Feb 14, 2020 | 0 Comments

Access High-Quality Images for Free Online Acquiring every single image you need for your website or digital marketing efforts can put a dent in your budget. Fortunately, there’s an easy solution: numerous websites provide access to high-quality, copyright-free images at no cost. Here are a few that I personally recommend: […]

Increase Trust, and Credibility

By Peter B Butler | Feb 14, 2020 | 0 Comments

Ever noticed how referrals often turn into clients without much fuss? It’s like cruising on an open road with them, isn’t it? The reason? It’s all about trust. When someone they confide in points them in your direction, you’re already miles ahead. They trust their friend, so they trust you […]

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