Sticky Post
There are more mobile devices on the planet than there are humans, go figure! Mobile devices are all the rage – from iPhones, iPads, Androids, Smart Phones and Tablets all showing different views of YOUR website! So how is this affecting your online presence, how does your website stack up? Is it costing you business? […]
As you get busier there comes a tipping point when you just need more people. Trouble is people cost, and they cost consistently. It’s like when I first needed a bookkeeper, I needed more dollars, but I knew when I got a bookkeeper I’d have more time to make more […]
Have you delved into the mindset of your ideal client? Do you know their fears, dreams and frustrations? The answer to this will determine how well your marketing goes and therefore how well your business grows. If you get to know your ideal client really well, when you write, it […]
We have to wear many ‘hats’ in business to be truly successful, so trying to juggle all that can be quite the challenge. So this next section ‘business building’ is the working ‘ON’ your business part, rather than the service or product that we provide. Getting the business to that […]
Did you know that YouTube is the second biggest search engine on the planet? Only Google is bigger. Every month there are over 27 Billion people watching videos on YouTube. So it makes sense to get on there. If you don’t have a channel, you should get one set up. […]
When you post in LinkedIn there are 2 ways to load that social content. Either as a ‘Post’ or an ‘Article’. Most people only ever do ‘Posts’, and that’s OK, but what if you have some epic content? That subject we’re so passionate about, maybe we already have ‘Cornerstone Content’ […]
There are several ways to do a video on Facebook. 1) Facebook Live 2) Premiere 3) Pre-Recorded Video There are different pros and cons to each. Facebook Live: This type of video has the highest engagement. You need to be pretty comfortable with being on screen as its live unless […]
A great way to build your authority and attract potential clients is to add value where they are hanging out. An easy place to find them is in groups on Facebook and LinkedIn. Make sure you read the rules of the groups. Some don’t allow self-promotion, but there is usually […]
When it comes to people on Facebook, imagine this … They are sitting on a train and mindlessly scrolling through their Facebook feed until something catches their attention. What catches their attention? … The image. So the image is 70% of what attracts people to your content. So make sure […]
Most social media posts don’t have an expiry date. They’re what we call ‘evergreen’. So, your post can be as valid today as it was 3 months ago and will still be valid 6 months from now when people discover it. Yes, some posts will be seasonal or time-based, but […]