Sticky Post
There are more mobile devices on the planet than there are humans, go figure! Mobile devices are all the rage – from iPhones, iPads, Androids, Smart Phones and Tablets all showing different views of YOUR website! So how is this affecting your online presence, how does your website stack up? Is it costing you business? […]
It’s a common mistake many entrepreneurs make – not capitalizing on the valuable client contact details that are kept tucked away somewhere. Have you met a slew of business professionals but seldom reach out to them? Why would you let that opportunity slip away? I often hear responses like, “Well, […]
When it comes to emails, it’s always good to be testing out subject lines to see which ones get you more of an open rate. When you find out which ones perform better then you know how to write better subject lines to get your emails opened. To do this, […]
It’s a practice for some to send out emails every single day. While on the surface it may appear excessive, leading you to worry about overwhelming your audience, it could actually work in your favor if your content is impactful, engaging, and centered around topics that genuinely pique your reader’s […]
How many emails should you send to effectively market your offer to your subscriber list? There are a few underlying queries that need clarification here. The first point of focus — what’s your typical open rate? Are you aware of the portion of your subscribers who actually open your emails […]
“The money is in the list” – what does it truly imply? It refers to your email list, a collection of people who have willingly given their details to you because they find your content or services valuable to their lives. Maintaining regular contact with your email list is crucial. […]
I’ve mentioned it before and I’ll reiterate it now: regular engagement with your email list is vital. Here are some key reasons why: It reinforces your brand presence in their memory It allows you to offer them valuable information or benefits It cultivates their comfort and trust in you over […]
When you price a project you take into account the time you will spend on the project and any costs involved. That’s how you’re able to price the project right? But what happens when the boundaries aren’t clear… when the end of the project is not certain? Serious scope creep […]
An important part of attracting new clients to your business is allowing them the chance to get to know the person behind the business and build trust and connection. A perfect way to facilitate that is to tell your story. This comes from the heart. Talk about what made you […]
My fave subject. It used to be that I’d hang out for Saturday mornings in the office alone so I could check out all the software toys and tools I’d noticed through the week in emails or social posts or adverts. I also suffer serious FOMO (fear of missing out) […]
When you write content, the key to success is to engage your audience. Keep them interested enough to read the whole email so they can get to the part where you want them to take action and they actually want to. The way people stay engaged is through stories. So […]