This is a great way to get personal with your subscriber list. It shows you take the time to read their emails personally and helps build that trust factor.
If you have a massive list, you wouldn’t want to do this every week. You’d get nothing else done. But strategically do this with particular emails and it will help you.
For example, when a new subscriber joins your list it’s a good time to let them know what to expect from you, how often you send them content. Then in a second email, you could send a message offering to help and ask them to hit reply to let them know how you can help them.
1) Work out how you can write an email with an offer to reply
2) Write that email and send
3) Respond to the replies and watch your trust factor grow … and maybe some sales too 😉
Got a handle on that? If not, let’s chat, or reply ?