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Smarter GDPR Compliance for Australian Business

GDPR for Australian Businesses (general data protection regulation) You would have received a barrage of emails over the last few weeks either telling us ‘We’re now compliant with GDPR” or you need to “Confirm to stay in touch because of GDPR”. Yay, an opportunity to get less email marketing, can’t remember half of these things …

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Online Tools for Screen Sharing, Recording and Capturing

So, welcome to another session of Smarter Business Tips at 10. This is the first time I’m using the Facebook Share screen, so let’s hope it runs smooth. That’ll be really nice. If you think these business tips add value, please like it, love it, share it, right now on Facebook. Make a comment, or …

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Google My Business – Play the Game with Google and Google will Play the Game with You!

  So welcome to another Smarter Business Tips @ Ten. Zoom is just connecting through to Facebook, hopefully that will stream smoothly, that’d be nice. So, if you think these business chips add value, please like it, love it, please share it on Facebook, make a comment or tag a friend. And if you need …

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A Smarter Way to Work With Outlook – Quick Steps

[00:00:30]So welcome to another session of business tips at 10. Today’s session I thought we’d cover email overload. So many business owners just get inundated with emails and I certainly do. I process around 150 to 200 a day. I mean half of those are subscription notifications because of the nature of the business that …

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The Dangers of Not Owning Your Domain Name

Summary Do you own actually own your business domain name? You might be surprised! Increasingly we’re seeing business owners not realising the possible loss, or damage, to their IP (intellectual property) or branding area of their business, with the risk of being held to ransom over domain name ownership. This is one of the core …

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Case Study Models

We all know the power of testimonials and client reviews right? “What other’s say about us, is infinitely more powerful than what we say about us…” Then there are case studies, which is a whole new level of the preponderance of proof that we are, the ‘go to’ people that can help, or solve our …

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SSL Certificate Warnings by Google start 24 October

  D Day for SSL Certificate labeling by Chrome is 24th October! The SSL Certificate encrypts the data between your website and your visitors. It ensures that malicious third-parties can’t get their hands on the sensitive data your customers may be typing into your website, such as passwords or credit card details. What are the …

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Make Sure You Have the ‘Ultimate Email Signature’

Don’t let your email signature be a ‘blind spot’ for you. It actually really can make all the difference in building your business. DO YOU NEED HELP WITH YOUR EMAIL SIGNATURE? CALL 08 9439 2820 NOW OR SIMPLY FILL IN THE FORM BELOW If at a minimum, this helps you get more click throughs to …

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Anatomy of a Good Email Signature: Summary

Graphics & Design: No links in a main image, unless it’s your main web link and it’s obvious it is (Like Mark Fregnan’s in the video) Sharp images, not blurry graphics Size, not too big or small Mugshot, your photo for personalisation, and confidence, trust factor No links in the graphic, did I mention that …

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Is Your Website Secure?

Does your site have a secure connection online? Really easy to find out if it does. Does it have a green lock? Open your site now and check up in the address bar Website with NO Green Padlock (No SSL) Website WITH a Green Padlock (Yes SSL) If your website is NOT showing the green padlock, …

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Do you own your own ‘personal name’ – as a domain?

Don’t you think you should? Shouldn’t this be a part of your online IP (Intellectual Property) strategy, and protection? To my mind it’s all a part of positioning yourself online, AND protecting the integrity of ‘you’ as the person behind your brand. When I started online 10 years ago trying to make a name for …

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Simple Way to Create a Killer Marketing Sequence

When I talk to business owners, a lot of the time I find out that they sit down ready to set up a marketing campaign or sequence. Wrong… How would you like an easy way to capture your ideas to start to collate all the data, the information you need for the best online marketing …

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Ever heard of a ‘Garage Sale’ – for domains and websites?

If you’re a baby boomer you’d know the term ‘spring clean’. Something maybe you do regularly or at least your folks did (not sure the younger ones even know the term?). To have that massive cleanout every year and get rid of all the odds and ends we tend to collect as we go through …

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Security Update: WordPress Website Owners Be Warned – Major Announcement

Over the past few weeks there has been an onslaught for WordPress websites and server attacks, pretty well around the clock. The graph below are just the stats from just one security plugin we use and it peaked at 40,000 attacks per minute, yes, per minute. These are not the global stats, just the stats …

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The Rise of SPAM

It’s a numbers game, and something has changed out there in the land of www. The rate of SPAM over the last few weeks has risen dramatically. Not sure whether they’ve started their own server farm but omg, email overload. Why do I say numbers game? Send enough SPAM and you’re bound to get some …

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