Month: April 2020
The money is in the list, so they say…
“The money is in the list” – what does it truly imply? It refers to your email list, a collection […]
More Reasons to Keep in Touch with Your List
I’ve mentioned it before and I’ll reiterate it now: regular engagement with your email list is vital. Here are some […]
Make Sure Your Client Projects Have a Finish Line
When you price a project you take into account the time you will spend on the project and any costs […]
Tell YOUR Story
An important part of attracting new clients to your business is allowing them the chance to get to know the […]
SEGUE: Tools and Toys
My fave subject. It used to be that I’d hang out for Saturday mornings in the office alone so I […]
Be a Storyteller
When you write content, the key to success is to engage your audience. Keep them interested enough to read the […]
Trello For Planning
In this video, I share how I use Trello in managing our marketing. But it can be used for managing […]
Get Reviews… These are Important For Building Credibility
Reviews are one of the most important things to help get people over the line when it comes to doing […]
Chunk Your Content
There’s a thing called ‘double readership path’. This is a ‘user experience’ essential and golden rule. In this age of […]
Write To an 8th Grade Level. Use the APP!
When you write your marketing content, whether it be on your website, in emails or other marketing pieces, it’s important […]
Consistency is Key
When you write content for your tribe it’s really important to stay consistent. Consistency shows people that your business is […]
Choose Relevant Topics to Write About
When you plan your content you need to write about things relevant to your audience. You don’t want to be […]