Active Back Care Relaunch

Apr 2, 2020

The Client:

Active Back Care has provided exemplary back and neck care, non-surgical spine care, and sports and rehabilitation care for over 10 years.

They specialize in treating and preventing back pain, neck pain, and sports injuries through Chiropractic, Massage Therapy, and Physiotherapy techniques

Active Back Care’s website needed a 'refresh' with a high focus on calls to actions being incorporated and doorway buttons to their services.

Focus should also be more on their services and providing information to common questions by potential customers.

Rebuild the website from the ground up on a development domain to not impact the existing website. Focus on their services as well as add FAQ sections and pages.

We had a 1 to 1 Wireframe and Strategy Session to make sure we best leverage the new home page design. We also planned out the internal page with page styling for their services to ensure maximum conversion.

We also imported all the existing content across.

The site has just gone live and already the feedback has been impressive. Active Back Care's online presence has had a massive makeover. Brand new, highly functional website set up correctly and at a professional level.

The Before and After:

This is how the website displays on a PC



The Praise:


Smarter Website did a fantastic job on our website. They gave a very clear indication of what they could do and how they would do it in simple to understand language. The team kept in close contact every step of the way and were very effective and efficient in listening to our needs and implementing them.

Great result! I highly recommend them

The Package:

Services/Modules Used to Solve the Problem

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