What Types of Keywords Should You Try To Rank For?

It’s always a balance between the big volume keywords (lots of searches), and the ‘not so hard’ to rank for keywords.

It’d be nice to rank # 1 overnight in Google for keywords with 10.000 searches per month.

I did cover this briefly in the previous post – Keyword Research Tools – but repeating it here just so the info stands out.

BIG time notation is the ‘SEO Difficulty’ score. The higher the number the harder it is to get to Page 1 in Google for that term.

So look for keywords or what they call long-tail keywords. They’re generally 2 or 3 words stringed (phrase) together that less people are searching for, and far easier to get good rankings for.

It’s a journey with getting to spot # 1 in Google…

You start on internet flotsam land like no-one and Google knows you exist.

Then you climb into the top 10 pages in Google, take a curtsy…

Then you climb higher, getting closer to the top 3 pages…

Then you finally make it to Page 1, but down the bottom…

Deep breathe, you keep climbing, and you’re in the top 5, woohoo, getting some enquiries now.

Focus on keywords OR ‘long tail’ keywords that will help you get better rankings sooner.

Make sense?

I reckon of all the free tools this is the best > https://neilpatel.com/ubersuggest/

What number should it be? It really does depend on your niche or industry, but probably below 50 or 60 on average.

Smart Actions:

1) Highlight the keywords with lower keyword difficulty scores

2) Focus on them in blog posts, and page by page SEO


Share the Knowledge... Spread the Word...



  • Hidden
  • This field is for validation purposes and should be left unchanged.

Related Posts

A Smarter Way to Work With Outlook – Quick Steps

[00:00:30]So welcome to another session of business tips at 10....

How Can I Find My Website Ranking In Google

Summary How you can easily and quickly check how many...

How to Make a Gravatar

00:00 Welcome to another session of smarter business tips at...

What is the World’s Winning Website System

00:05       Today's title of the event is What...
Peter B Butler

Peter B Butler

Passionate with serial ‘hobbiest’ tendencies. Love WordPress & software 'toys'. Raving 70's Jap Bike collector. By day we convert dead dormant websites into profitable sites, hence ‘Smarter Websites’ - making them 'work', one at a time if necessary. On target for world domination, albeit our part of the world...

Leave a Comment

Your email address will not be published. Required fields are marked *


Love Being an Entrepreneur?

… and want to reach more people?


Get actionable tips and insights delivered straight to your inbox twice a week to help you become a better business owner and impact more of the world.

Scroll to Top
Call Now Button