I know I’ve had a bit of a rant on Social Media Marketing recently but even at this early stage of sorting my own I now have evidence that it works. I’ll make this post a quickie…
I was just in checking my stat’s stuff for my sites. This is why I love our Smarter Websites model.
I can quickly and easily check a whole gambit of stuff that helps me reach more people and get more people to find me but more on that later.
Not only can I tell how many visitors I’ve had, and on a daily basis, I can tell how long they stayed and which pages they went to and from.
A big thing is what keywords they used to find me in the first place – that is huge. It means that I can then tweak and refine the keywords my site is known for and increase the visitors to my site… exponentially.
Another big thing is where did they come from? Did they type my name in? That’s known as ‘direct’ traffic or did they see a link somewhere?
There are only 3 ways people are going to get to your site –
- Direct traffic
- Referring sites
- Search engines
Does that seem techy to you?
It’s not… If you can use Microsoft Word then you can do this stuff, it’s dead easy.
Actually, you don’t even have to ‘cause that’s a part of what the Smarter Websites package does. We not only optimize your site but we monitor it ongoing… test and measure… and refine what gives results.
And that’s what our members enjoy… results!
This is the exciting news. I’ve been talking about setting up your profiles more effectively on ‘Facebook’ and LinkedIn’.
After checking my ‘Stat’s stuff’ this morning I found that I’m getting checked out via both Facebook and LinkedIn. Yup, the stat’s tell me exactly where and how many. I’ve had 9.8% of traffic through Facebook and a bit less through LinkedIn. Not bad considering I’ve only refined my profiles recently.
What is most interesting for me is the mix between the 3 primary sources of traffic – direct, referring and search engines. You don’t think I’m going to tell you the rest of my stats do you?
Our clients love the fact that they now understand it all – or is it the fact that they don’t have to understand it is what they love? Hmmm, I’ll have to ponder that one… you can enjoy it too – go to “Smarter Websites” to find out more.
Have I made any money or picked up any clients as a result of this already?
No, give me a break… its early days yet but the extra traffic and exposure is always a good thing. All this will increase your favour and standing with the ‘Google Gods’. It’s also increasing the ‘authority’ of your site along with increasing the chance of other people picking up my content and referring people to us.
You’ll be amazed who and where other traffic will come from, but that’s another post… If you want to enjoy this lap of luxury in website world go to “Smarter Websites” and look for yourself.
Committed to Generating “Highly Qualified” Leads and Making You More Money,
Peter B Butler.
Finally: A lead generation and marketing system that generates a stream of “highly qualified” clients for small business owners and retailers that’s self managed so they ‘own’ it and it positions them as the experts in their area and ends all lame and frustrating and sometimes costly advertising and marketing methods.
All those in favour of that say ‘AYE’!
To find out more go to Peter B Butler on… Direct Response Marketing, Websites and Lead Generation!