User Experience – Engage with Your Web Visitors
Welcome new online visitors swiftly and reassure them they’ve come to the right place!
The essential message of what your business stands for – the services you provide, the issues you tackle, should be the star attraction right at the top of your webpage.
Make sure it stands out, enticing your guest to stay longer, delve deeper, and conduct a thorough check on your offerings.
Take your visitors on a tour, but keep their interests, their challenges, and their desires at the heart of it all…
Encourage them to take steps like –
Navigating to your main service page Clicking on the ‘call to action’ items on your webpage Venturing over to the ‘contact us’ section Efficiently expressing your services and the challenges you address enhances your trustworthiness and professionalism.
Prime content that is ‘above the fold’, that is visible without scrolling down, is a vital ingredient for your website’s success.
Got it?
If your visitor finds what they need quickly, they gain the confidence to venture further, maintaining their interest in your website – that’s the primary stride towards a high-performance webpage.
The more time people spend on your site, the more pages they browse, the merrier Google is.
So, ask yourself, are you looking at your webpage from your perspective, or your clients’?
Smart Actions:
- Are there ‘call to action’ items at the top of your webpage?
- Does your webpage motivate visitors to embark on an exploration? Honestly?
Remember, the more pages they browse, the longer they stay on your site, the more they’re likely to reach out to you.
We hope you found this useful.
Would an audit of your website’s ‘User Experience’ be helpful? You’re under no obligation…