That’s Delish Relaunch
Jul 24, 2019
Lisa discovered her love for cake decorating a few years ago when challenged to recreate a cake made by the 2013 runner up of The Great Australian Bake Off, Maria Vella, aired on Channel 9 in 2013. With having no cake decorating experience in the past the challenge was accepted and she was hooked.
She opened That’s Delish in2015 and offers beautifully made cakes and cupcakes for any kind of celebration such as weddings, corporate events and birthdays.
The existing website of That’s Delish was a self-built start up website. It focused mainly on wedding cakes yet after meeting Lisa at District32 Networking we agreed her 'cahcow' was corporate.
The website need to be more professional, and be able to take her different target markets on the right 'journey', to get them to make an order.
That was also a large part of the problem, Lisa wasn't able to take online orders. It was all done via a PDF, which made it hard for clients, in mass, to place orders.
Lisa engaged with us to help them design a new website in such a way that we target a wider audience such as corporate, birthdays for all, weddings, and other community events. We also planned to display an order form to make it easy to do business with That's Delish.
The new website was built to best showcase the strong specialty of That’s Delish. We added call to actions on each page and several galleries for different occasions to showcase the best works of Lisa. The homepage focuses on the corporate services which leads to an amazing order form. The new order form allows customers to upload a logo of their choice, delivery address, choose the quantity of each type of cupcake they want to order and finally, gives close estimates of total price for orders!
It's still early days for the newly launched website but we have predicted a large volume of traffic to inundate the server, which we have prepared for in our dedicated hosting server. All corporate orders and other inquires now go directly to Lisa’s inbox, allowing her to respond faster than ever.
The Before and After:
This is how the website displays on a PC
I could not be happier with the finished look of my website. Its exactly what I wanted it to look like it all work just as I wanted. The support of your whole team during the process has second to none. Thank you so much.
- Lisa Gliddon
Services/Modules Used to Solve the Problem