peter b butler

The best way to build trust and connection with your audience is to provide value… give them something they can […]

Did you know that if your emails aren’t mobile-friendly a pile of your subscribers are opening them and having one […]

The main thing that determines whether or not a subscriber opens your email is the subject line. This makes it […]

When it comes to emails, it’s always good to be testing out subject lines to see which ones get you […]

This is a great way to get personal with your subscriber list. It shows you take the time to read […]

What do you use to email your subscribers in bulk? Do you use an autoresponder or do you use something […]

It can be so good when you have a system working and your email list is growing. You can get […]

Growing your email list takes commitment, so you want to make sure you’re doing everything you can to maximise the […]

This question has some other questions to answer which affect the number of emails you should send when you make […]

Some people email every day. You might think this is overkill and people will get sick of you. But if […]

I’ve said it before, that you should email your list on a regular basis. There are several reasons for this. […]

To keep your subscriber list engaged you need to stay in touch with them on a regular basis via email. […]

Personalising your emails means you will get higher open rates and more engagement. In other words, your list will be […]

What does that mean anyway… “The money is in the list“. Your email list is a list of people who […]

This is where most business owners totally drop the ball. You have client contact details on file somewhere, you have […]