For those who ‘connect’ with me socially you’ll know that I just spent a week up with my favourite clients Jim and Kim of Wilderness Island in Exmouth WA. It was part work, part fishing and time out for me. The ‘work’ was planning out the next 12 months marketing which turned into a full [...]
How to Systemise Your Business: A rare interview with Evan Kolbe “Start from the beginning, not the end!” says Evan Kolbe of Kolbe Systems. “For most of us when where trying to systemise our business we either put it into the too hard basket or flick it off to the Admin staff to document everything.” [...]
Our relationship with software can be a love hate thing. Know we need it, ‘supposed’ to make our business more efficient but there always seems to be a cost, mainly the learning curve. Once we have a handle on it and we often look back “What was the problem or why did that seem so [...]
Make sure you get your website right, otherwise it’s just like peeing upwind… you end up losing and just get wet. So many people look at the investment they make into their marketing as a cost. Ahh, wrong! The 3 Step Website Plan – Get Visitor + Convert Visitor Into Lead + Convert Lead Into [...]
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